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      Lucid gives the Air a sporty makeover, launches new Sapphire sub-brand

      news.movim.eu / ArsTechnica · Friday, 19 August, 2022 - 17:05 · 1 minute

    Lucid Air Sapphire at Laguna Seca

    Enlarge / The Lucid Air Sapphire has been designed to work around a racetrack. (credit: Lucid)

    On Friday at Monterey Car Week, the electric vehicle startup Lucid added a new variant to its portfolio: the Lucid Air Sapphire. It's the first of a new sub-brand for Lucid, adding even more performance to cars that were hardly underpowered to begin with . With an extra motor in the mix, the company's new car should hit 60 mph (98 km/h) in less than two seconds and 100 mph (160 km/h) in less than four seconds while keeping a top speed in excess of 200 mph (321 km/h). Such performance isn't cheap, however; when the car goes into limited production next year, it will do so with a $249,000 price tag.

    The inspiration for both the car's color and its name came from American racing history.

    "Sapphire is the embodiment of what ultra-high-performance luxury means to Lucid. [It] is among the most valued gemstones, prized for their brilliance, color, and hardness," said Derek Jenkins, SVP of brand and design at Lucid. "Imperial Blue has long been the de facto national color for American motorsports teams engaged in international competitions. As Lucid’s dedicated ultra-high-performance brand, Sapphire references this history while setting new standards for innovation and technology."

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      Lucid rame à produire les Lucid Air commandées par ses clients

      news.movim.eu / Numerama · Thursday, 4 August, 2022 - 09:15

    Pour la deuxième fois cette année, les prévisions de production de Lucid sont revues à la baisse. De 20 000 véhicules estimés pour 2022, Lucid Motors envisage maintenant moins de 7 000 Lucid Air. [Lire la suite]

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      Dommage, Lucid augmente déjà ses tarifs : à quel prix les voitures arriveront-elles en Europe ?

      news.movim.eu / Numerama · Friday, 6 May, 2022 - 14:52

    Forcément, un tarif annoncé en 2020 pouvait difficilement perdurer sans hausse en 2022. Lucid vient d’annoncer une augmentation de ses tarifs pour plusieurs de ses versions à partir du 1er juin 2022. [Lire la suite]

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      Lucid Air Dream Edition Sold Out But Here’s How To Reserve One

      pubsub.do.nohost.me / FossBytes · Tuesday, 23 March, 2021 - 10:37 · 2 minutes

    Lucid Air Dream Edition electric car

    Lucid Air Dream Edition, the top-spec variant of the electric car Air, is fully booked now. California-based EV maker Lucid Motors recently updated its electric sedan’s reservation status on its website.

    However, interested buyers still have a chance to get one by registering on the waiting list.

    How You Can Still Buy Lucid Air Dream Edition?

    You can opt for the waiting list while booking the Lucid Air Grand Touring which is the second top model of the electric car.

    In addition, the customers have to pay an additional booking amount of $6,500 for booking Dream Edition. The total booking amount for Lucid Air Dream is $7,500, which is refundable.

    On the other hand, for other variants, the booking amount is $1,000, and for the base model, it’s only $300.

    If in case a spot gets vacant, a member of the sales team will inform you. This way you’ll still have a chance to own Lucid Air Dream Edition.

    Also Read : Lucid Air Dream Edition Vs Tesla Model S Plaid – Which One Is Better?

    Lucid Air: A Brief Overview

    Lucid Air Dream Edition Sold Out Image: lucid Motors

    Air is an upcoming luxury electric car from Lucid Motors. Lucid Air is one of the most impressive and the only legitimate Tesla Model S rivals in the market.

    There are four variants of the electric car Lucid Air and ‘Dream Edition’ is its top model. The Dream Edition is equipped with a bigger 113 kWh battery and an electric range of more than 500 miles (EPA).

    Also Read : Lucid Air Electric Car – Price, Launch Date, Variants Explained

    It’s the only electric car other than Tesla Model S Plaid to offer an EPA-certified EV range of more than 500 miles. Furthermore, being a top model luxury electric sedan, Dream Edition will cost you $161,500 after the federal tax credits.

    Final Thoughts

    It’s always good news for any brand whenever their product gets out of stock. The same goes for Lucid Motors as well. However, it would be better if the automaker unveils the total number of reservations.

    We understand that Dream Edition is a special edition EV, and only a limited number of units will be manufactured. Anyway, advertising something by saying sold out is always a good marketing strategy.

    Directly or indirectly it will benefit the automaker and also boost the sales of other variants of the car as it leaves a good impression on the masses.

    These kinds of strategies are not uncommon among automakers. Back in late 2020 when GMC Hummer EV was unveiled, its top model sold out within 10 minutes. However, the GM has not declared the number of bookings.

    We can’t say if it’s the right strategy as at the end of the day, the people are still in the dark. It can be a bit manipulative as we only have half the information.

    What are your thoughts on this? Share your views in the comments section below.

    The post Lucid Air Dream Edition Sold Out But Here’s How To Reserve One appeared first on Fossbytes .